NSC Update #3: Ranking In The Top 10 And Making Money

As promised in my last income report, here’s the third update for the friendly niche site challenge I started with Josh Ecusa on October 2013.

We did this for 4 reasons:

  • We want to inspire other people to take action.
  • We want to help action takers shorten the learning curve and achieve success faster.
  • We want to prove that niche website building is still working well no matter what changes Google made in the algorithm.
  • We want to see which is the better approach when it comes to building a successful niche website.

The challenge is going really well. Both sites are on the first page and started to make money for us. Let’s take a look at the nitty gritty of this official update.

How My Site Is Doing

I’m the first to admit that the site didn’t get the attention it deserves. After getting the initial content and basic on-page SEO done, I just left the site and had my SEO partner to slowly drip feed the backlinking campaign.

My site is now bouncing between #7 and #9 for the main keyword “best double stroller”. It clearly shows that my backlinking strategy worked although the result came pretty slowly. When it comes to SEO, slow and steady wins the race, so I’m totally fine with that.

There’s no secret about my strategy. Actually, it’s pretty simple because I’ve cut down on most type of links that won’t work anymore and only focused on the only few things that matter which are:

  • High Quality & Hand Built Web 2.0 Properties: This super powerful type of backlinks will work incredibly well if done right. I only used unique & perfectly readable articles that are written by our in-house  content writers.
  • High PR Blog Network Posts: Having a strong network of private blogs is still the best way to dominate the Google ranking at the moment. All the blogs on my network have high PR/PA with strong backlink profile.
  • Manual Blog Comments: These links will diversify the anchor text and make the overall backlink profile look more natural.
  • High Quality Social Bookmarks & Social Signals: These links and social signals are hand-crafted and help to lay down a strong, natural and well-diversified back link foundation.

If you want to learn how exactly each link has been built, be sure to enroll in my upcoming membership which will be launched on February 14th. You’ll have access to over 2-hour worth of training videos that show you everything you need to implement this highly effective backlinking strategy.

Here’s a current look at the site statistics:

2/10/2014 Ranking Report

Ranking For Main Keyword

2/10/2014 Analytics Report

Stroller Site Analytics 2:10:2014


The site is getting on average 40-60 visits a day and the number is increasing as ranking improves. It’s good that Google is driving the majority of the traffic which holds about 50.7 percents in total.

Visit Duration & Bounce Rate

The average duration of each visit is 2:10 which is actually a good number, but the bounce rate is extremely high at 72.19%. This means that I have to put more effort on improving the landing pages to make it more interesting for the user to make them stick on my site for longer time.

Top Content

Of course the homepage is at number one spot, but seeing the Blog page at #2 is not what I want. People also visit the About page of my site but that’s still a blank page with no content in it. I’ll need to replace it with a good about page to increase the creditability to earn more trust from visitors.

Screen Shot 2014-02-10 at 3.41.19 PM

2/10/2014 Earnings Report

[wpsharely id=”1505″]

My earnings to date for this site is $14.67. It’s interesting to see that I sold two Schwinn Turismo Swivel Double Jogger, Blue/Gray at a conversion rate of 18.18%

Amazon_com_Associates_Central_-_Orders_ReportScreen Shot 2014-02-10 at 2.29.12 PM

Ok so that’s pretty much what you need to know about my site at the moment. I’ll continuing to tweak and improve the site to have higher ranking and earnings.


How Josh’s Site Is Doing

Josh is taking the lead and his site holds #1 spot for our main keyword. It is doing incredibly well for him I guess. Read his official update here.

The reason why he’s doing better than me in term of ranking is because he was able to get some very strong high PR/PA backlinks from private blog networks. I also notice that he’s using lots of rich anchor text links which definitely helped to boost his ranking.

josh site anchor text
This would help for short term ranking, but from what I’ve experienced in the last 12 months, this site could potentially be penalized in the next few months because of over optimization. Oh, did I just tell Josh that he should rotate the anchor text? My bad 🙂

We Got 2 New Competitors! (And One Is A Copycat)

The challenge is becoming more interesting than ever as a month ago I noticed there was one more site competing with us on the same set of keywords. It’s topdoublestrollerreviews.org

This is indeed a very good-looking site with good content and a strong backlink profile. I reached out to the webmaster behind the site and invited him to join the challenge, but he wanted to stay anonymous.

There’s not much to talk about this site as it was built with quality in mind and deserves to rank on the first page.

What really frustrates me is that there’s one more site bouncing between the first 2 pages which is a copycat of my site. While I have no problem with people targeting the same keywords  or using the same layout as mine, it’s bad that all the content on this site is just a spun version of what I have on my site. I’ve contacted the webmaster and kindly asked him to remove the duplicate content. I will wait for his response as I’m sure he reads my blog.


I’ll be putting more work into the site this month to make sure I can win this challenge. It’s too soon to conclude who is the winner so stay tuned. I’ll be conducting a detailed analysis and revealing my action plans to get the site ahead of the competitors on the next update.

If you have any question, let me know by leaving a comment.

Reminder: The membership is going to be launched on February 14th 2013. Be sure to visit my blog at that time so you can join the community.

Thanks for reading post,


Tung Tran

Tung Tran is the founder of CloudLiving.com.

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